BLU Products expands Windows Phone collaboration with Microsoft by launching 4G LTE Windows Phones in Europe and India Markets

MIAMI, Aug. 11, 2015 /PRNewswire/ -- BLU Products, the market leader in unlocked devices in the United States, today announced product launch and availability in new global markets for the BLU Win Series 4G LTE Windows Phone devices.

Photo - []
Photo - []

In Europe both BLU Win Series 4G LTE devices will be available online exclusively through Amazon in France, Germany, Italy, Spain, and the UK.

In India the BLU Win Series 4G LTE devices will be available online through the Microsoft Brand Store, both on and This dynamic duo will be unlocked with Dual Sim functionality for use on any compatible network in the region with blazingly fast 4G LTE data speeds and will be available for Windows 10 upgrade.

Pricing Details as follows:

UK EU India
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BLU Win JR LTE BPS 69.00 EUR 99.00 ₹ 5,999.00
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BLU Win HD LTE BPS 99.00 EUR 129.00 ₹ 7,999.00
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"Taking a cue from our explosive growth in the mobile industry, we take great pride in continuing to provide flexibility and affordability for consumers around the world, to be able to choose the perfect smartphone that suits their needs, available in several colors to reflect one's personality. We are really excited to be complementing the great performance of Windows devices by developing aspirational products that we truly believe will delight our customers," said Samuel Ohev-Zion, CEO of BLU Products.

The BLU Win JR LTE and Win HD LTE are built to please users with bright screens, great cameras, and super-fast LTE processing, powered by a 64-Bit Qualcomm Snapdragon 410 processor. These two devices come in a number of vibrant, trendsetting color options, with BLU continuing to push the boundaries to bring the best quality, eye-catching designs with exceptional pricing to unlocked smartphone fans in Europe and India.

"It's great to see BLU bringing new LTE Windows Phones to market," said Peter Han, Vice President of Worldwide Marketing, OEM Division, Microsoft Corp. "These new premium devices will further diversify BLU's offerings, helping bring the Windows Phone experience to more customers in Europe."

Jason Lim, Sr. Director of Online Stores, APAC, India and Japan of Microsoft Corp said, "I congratulate BLU on the launch of their first Windows Phones today. The Win JR LTE and Win HD LTE. Our deep engagement with OEMs is one of the engines of growth for Windows Phone and we are proud of our partnership with BLU. With this, Windows Phone is now available to a whole new group of consumers in India, who are looking for innovation and value."

Windows Phone 10

Coming to both Win JR LTE and Win HD LTE, Windows 10 is the world's easiest operating system, designed to fit your lifestyle. This will give the user an ecosystem that integrates many mediums from their office, home and into the palm of their hand. With Windows 10 the experience is even more seamless and personalized as ever as the familiarity from handheld to the PC domain makes it for a user-friendly experience.


The Win JR LTE features an upgraded display performance from its predecessor with a vivid 4.5" display and IPS technology, including an upgrade to 1GB RAM for the international variant. Dual camera support with a main 5.0 mega pixel autofocus camera with LED Flash on the rear, as well as a front facing camera for Skype video calls and selfies. Details are in the design, with a beautiful cross hatched pattern along the color matched metal finishing on the side keys ensures a continuous and streamline design. The finishing touch is a round curve design that provides maximum handheld comfort and a compact appearance. Learn more: []


Continuing with the premium design and attention to detail of its predecessor, the Win HD LTE features metal finishing, state of the art soft touch feel, and precision cross-hatched patterns on the side keys, to ensure that you will enjoy your smartphone from top to bottom. You also have thin 2.5mm bezels that accentuate the vivid 5.0" HD display. In the display, you will also find BLU NexLens Technology (OGS + Full Lamination) to make the device thinner and the picture marvelously brighter. Special consideration was placed on the Win HD LTE 8.0 Mega Pixel Camera to ensure an incredible user experience and performance for amazing photos. Learn more: []

Full Specifications

-- Network: (GSM/GPRS/EDGE) 850/900/1800/1900MHz, WCDMA 900/2100, 4G LTE
FDD: 1800/2600/800, TDD: 2600/2600, Dual SIM, Dual Stand-By
-- Display: Win HD LTE: IPS, 5.0-inch 720 x 1280, Win JR LTE: IPS 4.5-inch
480 x 854
-- Processor: Qualcomm Snapdragon 410, 64-Bit, Quad-Core 1.2 GHz A53,
Adreno 306 GPU
-- OS: Microsoft Windows Phone 8.1, upgrade to Windows 10
-- Camera: Win HD LTE: Rear - 8.0 megapixel, autofocus with LED Flash,
Front Camera - 2.0 megapixel Video 1080p@30fps, Win JR LTE: Rear - 5.0
megapixel, autofocus with LED Flash, Front Camera - VGA, Video
-- Connectivity: Wi-Fi b/g/n/, GPS, Bluetooth v4.0, Hotspot, micro-USB, FM
-- Memory: 1GB RAM, 8GB internal memory + microSD slot expandable up to
-- Dimensions: Win HD LTE: 145 x 72 x 8.2 mm Win JR LTE: 133 x 67.5 x 9.5
-- Battery: Win HD LTE - 2500mAh Li-Po non removable, Win JR LTE - 2000mAh
Li-Po non removable

About BLU Products:

BLU Products, founded in 2009, designs and manufacturers affordable, attractive and innovative mobile devices to suit a wide variety of consumer needs. Headquartered in Miami, Florida, BLU is pioneering the advancement of the prepaid and no-contract revolution by providing a vast portfolio of advanced, unlocked mobile phones to thousands of dealer agents, MVNO's, and large retailers throughout the United States and Latin America.

Learn More: []

BLU Products Contact:
Carmen Gonzalez, Channel Marketing Manager, USA []


BLU Products

Web site:

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