World's Most Valuable Brand Corporations US-Dominated: 1. Apple, 2. Google, 3. Microsoft, Alibaba Shows Highest Growth (+77%) Overall

VIENNA, September 22, 2016 /PRNewswire/ --





The GLOBAL TOP 100 BRAND CORPORATIONS RANKING by European Brand Institute [http://www.europeanbrandinstitute.com ] - Europe's independent brand & patent valuation experts, examined more than 3.000 brand corporations and their brands in 16 industries, according to the latest ISO valuation standards.

Ranking: http://www.europeanbrandinstitute.com/rankings/2016globaltop100

Apple remains world's leading brand corporation with a brand value of EUR 148,531 bn (+8%), followed by Google representing EUR 91,850 bn (+25%) and Microsoft with a brand value of EUR 75,572 bn (+13%). Amazon increasing its brand value by +54%, climbing to global rank 7.

Asian No.1 China Mobile EUR 52,946 bn (+9%) holds global rank No.9.

French No.1 LVMH remains Europe's most valuable brand corporation, representing brand values of EUR 43,510 bn (+9% / global rank 14), followed by Belgian AB Inbev showing EUR 39,468 bn (+10% / global rank 17) and Swiss No.1 Nestlé representing EUR 37,957 bn (+11% / global rank 20). German No.1 Volkswagen Group EUR 26,662 bn holds global rank 28 Austrian's Red Bull EUR 15, 111 bn holds global rank 70.

Gerhard Hrebicek, President European Brand Institute [http://www.europeanbrandinstitute.com ] summarizes: "Average growth of TOP 100 shows +13%, TOP10 USA rise by +17%, TOP10 China grow by +22% and Europe's TOP 10 grow by +13% . Alibaba shows the highest growth (+77%), followed by Facebook gaining +57% and ex-aequo Starbucks and Amazon by +54%. Europe's growth leaders are Robert Bosch and BT Group increasing their brand values by +28%.

US brand corporations are leading with 49 (+2) out of the TOP 100 brand corporations. Europe represents 35 (0) with Germans leading, whilst Asia is represented with 16 (-2) brand corporations.


 
Press Contact:  
European Brand Institute 
Dr. Gerhard Hrebicek 
T: +43-1-532-1000-14 
office@europeanbrandinstitute.com 
http://www.europeanbrandinstitute.com 



 


European Brand Institute GmbH

PR Newswire

Dit persbericht is via ANP Pers Support naar internationale (vak en online) media gestuurd. Heb je nieuws voor buitenlandse journalisten? Bekijk dan onze mogelijkheden of neem contact met ons op.

Verstuur nu éénmalig een persbericht

Verstuur persberichten en beeldmateriaal naar redacties in binnen- en buitenland. Via het ANP-net, het internationale medianetwerk van PR Newswire of met een perslijst op maat.

Direct persbericht versturen
070 - 41 41 234